·9 min read
Agentic Analytics: 7 Product Analytics Flows an Agent Can Run
Seven practical agentic analytics flows for instrumentation, acquisition analysis, funnel diagnosis, retention, revenue, and post-release measurement.
By Dilhan
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Blog
Onboarding analytics, product growth, and practical guides.
Longer, narrative pieces - a worked diagnosis, a platform-specific setup walkthrough, a benchmarking method - written from what actually shows up in OnRamp funnels, not general advice. For quick reference, see the docs or the glossary.
·8 min read
App Install Attribution: Apple Search Ads vs Google Ads
How app install attribution differs between Apple Search Ads and Google Ads, what each method captures, and how to connect installs to activation and revenue.
By Dilhan
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·7 min read
Mobile Marketing Attribution Without IDFA
A privacy-aware mobile attribution guide using Apple AdServices, Play Install Referrer, campaign parameters, and first-party product events.
By Dilhan
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·8 min read
Mobile App Conversion Tracking: Installs, Activation and Purchases
Build mobile app conversion tracking across install, signup, onboarding, activation, trial and purchase, then diagnose where each cohort drops out.
By Dilhan
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·7 min read
Apple Search Ads Analytics: Track Keyword ROI and Improve App Store Ranking
How to connect Apple Search Ads to OnRamp, see cost-per-install broken down by campaign and keyword, and use that data to decide which search terms are worth reinforcing in your App Store listing.
By Dilhan
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·8 min read
Agentic Product Analytics: A Practical Guide for Product Teams
How to use a coding agent for product analytics without surrendering control: instrument meaningful events, create onboarding funnels, investigate drop-off, and keep approval boundaries clear.
By Dilhan
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·7 min read
Mobile App Churn Rate: How to Calculate and Reduce It
Churn rate is retention's mirror image, but most teams measure it wrong by lumping never-activated users in with users who dropped off after finding value. A clear formula, why the split matters, and where to focus the fix first.
By Dilhan
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·5 min read
Splitr Onboarding Case Study: From 9% to 36% Completion
How OnRamp isolated one post-signup handoff in Splitr's onboarding, guided a focused fix, and measured a 27-point completion increase in the next app version.
By Dilhan
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·9 min read
App Onboarding Drop-Off Analytics: Find Where Users Quit and Fix It Fast
A practical, data-first guide that goes beyond "measure the funnel" and shows product teams how to pinpoint drop-off, diagnose why it happens, and prioritize fixes that improve activation - not just completion rates.
By Dilhan
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·9 min read
How to Track Onboarding Drop-Off: Find Where Users Quit and Why
A practical, step-by-step guide to instrumenting onboarding steps, building funnels that reveal friction, and diagnosing whether abandonment is a UX problem or a tracking problem.
By Dilhan
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·7 min read
React Native Onboarding Analytics: Track Where Users Drop Off
How to instrument onboarding steps in React Native, build a step funnel, and act on per-step drop-off data. Includes code examples with @onramp-sdk/react-native.
By Dilhan
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·6 min read
Flutter Onboarding Tracking: Measure Where Users Drop Off
Add step-level onboarding analytics to your Flutter app in minutes. Dart code examples, funnel setup, and how to interpret per-step completion data.
By Dilhan
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·7 min read
Expo Analytics Setup: Track User Onboarding Without a Data Team
Set up onboarding funnel analytics in an Expo app. Works with managed and bare workflows, with Expo-specific gotchas and code.
By Dilhan
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·8 min read
Mobile App Activation Rate: What It Is, How to Measure It, and How to Improve It
Activation rate is the single most predictive metric for mobile app retention. Clear definition, calculation formula, benchmarks, and a practical improvement framework.
By Dilhan
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·7 min read
How to Benchmark Mobile App Onboarding
A practical method for setting reliable onboarding baselines from your own funnel data, without relying on generic category averages.
By Dilhan
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·9 min read
Mobile App Onboarding Best Practices: 9 Things That Actually Reduce Drop-off
Nine evidence-backed practices for mobile app onboarding based on funnel data - from step ordering to value timing. Not design advice.
By Dilhan
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·8 min read
How to Reduce Mobile App Onboarding Drop-off Rate: A Step-by-Step Approach
A systematic process for identifying where users leave, diagnosing why, and fixing the right problem. Covers funnel analysis, session replays, and prioritization.
By Dilhan
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·7 min read
How to Benchmark Mobile App Retention
A rigorous method for measuring Day 1, Day 7, and Day 30 retention from consistent cohorts instead of generic industry ranges.
By Dilhan
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·6 min read
User Activation vs. Retention: The Difference and Why It Matters
Activation and retention measure different things, respond to different fixes, and point to different problems. Clear definitions, formulas, and which to optimize first.
By Dilhan
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·8 min read
User Onboarding Metrics: 7 Metrics Every Mobile Product Team Should Track
The seven user onboarding metrics that matter most: per-step drop-off, completion rate, activation rate, time-to-activate, retention split, platform gap, and attempt count.
By Dilhan
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·7 min read
iOS Onboarding Analytics: Track User Onboarding in Swift
Add funnel analytics to your native iOS app. Step-by-step Swift setup, permission prompt tracking, and what iOS-specific onboarding issues to watch for.
By Dilhan
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·7 min read
Android Onboarding Analytics: Track Onboarding Drop-off in Kotlin
Instrument your Android app's onboarding flow. Kotlin setup code, permission tracking, and what Android-specific issues cause funnel drop-off.
By Dilhan
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